Our Team
We create tools for small businesses so they can work smarter, not harder. No bloated software, no corporate overhead – just practical solutions built by people who care.
Two people, one mission: build software that makes running a small business simpler.

Founder & Lead Engineer
Paul designs and builds every product at Simplex from the ground up. With years of experience shipping production software, he’s focused on creating powerful tools that stay simple enough for anyone to use.
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Co-Founder & Business Strategist
Joseph brings real-world business experience to Simplex — from management and consulting to data analysis and compliance. He makes sure every product we ship solves real problems, not just the ones that look good on a feature list.
View ProfileWe believe small businesses deserve great software — not watered-down enterprise tools with a higher price tag.
We don’t build generic software and bolt on features later. Every product is designed around the people who use it.
Our roadmap comes from real users in real operating environments — not a boardroom. When you tell us what you need, we build it.
Enterprise-grade tools shouldn’t cost a fortune. We keep overhead low and pass that savings along to you.